Fans Of The Blog Get What They Want: More Original Content
On the heels of a successful first year, uwishunu(TM), a two-year marketing initiative promoting Philly primarily through new media and Web 2.0 tools, the Greater Philadelphia Tourism Marketing Corporation (GPTMC) is responding to the uwishunu.com audience’s interest in original content with the debut of three new Web video series. In addition, a new video category on the blog will make it easier for viewers to watch their favorite uwishunu shows online.
The blog’s first Web TV series IllaDates paved the way for IllaNights, following local comedian Anton Shuford on his escapades from one Philadelphia nightspot to the next. Debuting on January 14, the show gives viewers an inside tour of the city’s nightlife scene as Shuford explores the city for the best happy hours, lounges, DJs, pubs, late-night food, comedy shows and more. The eight-episode series will appear every other Thursday after its Monday premiere.